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Tuesday, January 14, 2025

Arrival and check-in
Opening night | 18:30 welcome reception & dinner at Fabrica Moritz

Wednesday, January 15, 2025 - Meeting at AC  Hotel Barcelona Forum

- 08:00 Welcome to Masterclass Barcelona
- HP Leadership and strategy: Business updates and focus areas for 2025
- Labels & Packaging session (rotating groups):

  • General overview, trends, opportunities
  • Indigo 200K success stories by HP & channel partners on stage
  • Folding carton momentum in Asia
  • Channel panel discussion: V12 and Flexo sell against

- Commercial session (rotating groups):

  • Commercial market landscape: trends, opportunities, success stories 
  • Ser 5 cannels panel (LA/APJ/EMEA)
  • Better together messaging
  • Competitive intelligence Indigo
  • Competitive intelligence PageWide

- Customer success and page growth opportunities

- Intelligent Automation and solutions

- Solutions and media partner showcase

- 17:00 Entertainment:

  • Awards ceremony
  • Team building & Dinner at Casa Codorníu


Thursday, January 16, 2025 - Meeting at GeC Sant Cugat

- 07:45 Transfer to GeC Sant Cugat
- 08:30 Motivational Speaker
- Tour at the HP GeC (Graphics Experience Center)
- Labels & Packaging session (rotating groups):

  • General overview, trends, opportunities
  • Indigo 200K success stories by HP & channel partners on stage
  • Folding carton momentum in Asia
  • Channel panel discussion: V12 and Flexo sell against

- Commercial session (rotating groups):

  • Commercial market landscape: trends, opportunities, success stories 
  • Ser 5 cannels panel (LA/APJ/EMEA)
  • Better together messaging
  • Competitive intelligence Indigo
  • Competitive intelligence PageWide

- 17:20 Q&A with HP Management

- Intelligent Automation and solutions

- Solutions and media partner showcase

 

 

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